Halloween is the top-selling holiday for candy companies, according to the National Confectioners Association. Consumers spent $1.93 billion on Halloween candy last year.

Nearly nine billion kernels of candy corn will be produced this year. That's enough to circle the moon almost four times if the kernels are laid end-to-end. Brach's, the nation's top candy corn maker, expects to sell two billion kernels from early October to early November alone.

But in a random survey of 30 Boston-area students and administrators, the most popular treat on Halloween was not candy corn. None other than Reese's Peanut Butter Cups beat Nutrageous, Snickers, Three Musketeers, candy corn, M&M's, Twizzlers, and even Milky Way.

But the ultimate winner? What do college students gush about Halloween candy? Big candy bars, no matter what kind, were the best part of trick-or-treating as a kid.

"I loved the houses that gave out full candy bars," says Sara Firoozeh, A&S '05. "That hardly ever happened, so when it did it was so exciting."

< prev Page 2 of 2

Article Tools